Chat with hypothetical customers using ChatGPT

Ben dives into the world of business strategy and customer insights using ChatGPT! In this video, we brainstorm creative business names for a company making bright and colorful accessories for horse manes, crafted from recycled plastics with magnetic quick-release clips. ChatGPT generates a list of fun and catchy busines names and identifies primary, secondary, and tertiary customer segments based on the business. We then create detailed personas for potential primary customers, complete with engaging backstories. Using a custom GPT, we simulate conversations with these hypothetical customers to better understand their needs and preferences via text and speaking to the customers on the ChatGPT app. Finally, we craft effective "Mom Test" style questions to validate business ideas with real potential customers. Discover how to leverage ChatGPT to streamline your business planning and customer engagement processes!